COMPETITIVE AD INTELLIGENCE

Track every competitor ad on your keywords. Automatically

Adsroid Ad Radar monitors ads in your market 24/7, based on keywords, domains and locations.
No more manual research. No more missed opportunities.

You launch campaigns without knowing what messaging your competitors are already using on your keywords

You manually search in incognito, screenshot results, and paste them into a spreadsheet, every single week

A new competitor enters your market and you only find out weeks later, after they’ve taken market share

Ad Radar fixes all three. Automatically.

Set up a radar in 2 minutes. Get competitor intel forever.

Enter a keyword, pick a location and a platform. Ad Radar scans the live search results and surfaces every active competitor ad.

With advertiser name, headline, description, display URL, and position. You get an email the moment a new ad appears.

1 Enter a Keyword

“dental clinic Paris” or “CRM software”

2 Set your location

Country, region, or city

3 Choose a platform

Google, Bing, or Meta

4 Get results + alerts

Scans 3 times a week, email alerts on new ads

Everything you see for each competitor ad

Enter a keyword, pick a location and a platform. Ad Radar scans the live search results and surfaces every active competitor ad.

With advertiser name, headline, description, display URL, and position. You get an email the moment a new ad appears.

Avertiser name

The brand or domain running the ad — know exactly who’s competing for your keywords

Headline

The exact ad title as it appears in the placement — the first thing their audience reads

Description

Full ad body copy — understand their value proposition, offer, and CTA

Display URL

The URL shown in the ad — often reveals campaign structure and offer type

Ad position

Top of page, sidebar, or feed — understand where competitors invest for visibility

Platform badge

Google, Bing, or Meta — track which platforms competitors prioritise

Geographic targeting

The countries, regions, or cities this Meta ad is targeting. See exactly which markets competitors are investing in — and which they’re ignoring.

Age & gender targeting

The audience age ranges and gender groups this ad targets. Reveals how competitors segment their audience and who they consider their core buyer.

Estimated reach

The number of unique people this ad has reached. A strong proxy for budget — high reach means real investment. Spot who’s spending big before they take your market share.

Ad go-live date

The date Meta reports the ad as first published — not just when Ad Radar detected it. Lets you track exactly how long a competitor has been running a specific creative or offer.

Meta’s additional data is sourced directly from the Meta Ad Library, which platforms are required to make available under EU transparency regulations. Ad Radar surfaces it in structured form alongside all other platforms — no manual library searches needed.

Three platforms. One solution.

Monitor paid search, display and paid social from a single dashboard. No separate tools, no separate logins.

Google Search Ads

Track search ads, shopping ads, and advertisers appearing for specific keywords and locations on Google Search. Monitor your competitors’ positioning, messaging, offers, and changes in search visibility.

Google Display Ads

Monitor a specific advertiser across the Google Display Network by tracking their domain. Discover their latest ad creatives, messaging, formats, and promotions to understand how their visual advertising strategy evolves.

Microsoft Ads (Bing)

Search ads on Microsoft Bing, including Yahoo and partner placements. Lower competition, high-intent audiences, often ignored by rivals.

Meta Ads

Paid placements on Facebook and Instagram, feed, stories, and sponsored posts. Key for B2C brands and local businesses.

Built for marketers who need to act, not just research

Performance marketers

You’re launching a new campaign. Ad Radar tells you what messaging is already saturating your market before you write a single headline — so you launch with a positioning gap, not into a wall.

Marketing agencies

You manage 10 clients across different verticals. Ad Radar gives you a competitive brief for each client in minutes — keyword by keyword, city by city, platform by platform.

In-house marketing teams

A competitor just increased their ad spend in your core market. You want to know the moment their messaging changes — not weeks later when you notice your CPL creeping up.

Media buyers

You’re about to bid on a high-CPC keyword. You want to see who’s already there, what they’re saying, and where the gap is — before you spend a cent on testing.

Intelligence that goes straight into action

Other ad spy tools

Research-only — no campaign management
Standalone tool, separate login
Historical database, not live SERP scanning
Country-level only, no city targeting
No automated alerts — you have to check manually
Requires account connections to work

Ad Radar by Adsroid

Intelligence inside your campaign platform
One platform, research to optimization
Live SERP scanning. Real active ads only
City and region-level location targeting
Automated email alerts on new detections
No ad account connection required
Google display integrated

When you spot a competitor’s new headline in Ad Radar, you’re already in Adsroid, where you can act on it immediately.

What you get on every scan

3

Platforms in one radar

City

Level location targeting

Auto

Email alerts on new ads

0

Integrations required

FAQ - Ad Radar by Adsroid

What is Ad Radar?

Ad Radar is the competitive intelligence feature built into Adsroid. It lets you monitor the paid ads your competitors are running on Google, Bing, and Meta for any keyword and location — with automated email alerts when new ads are detected.

Which platforms does Ad Radar support?

Ad Radar currently supports Google Ads (search and text ads), Bing Ads (Microsoft Advertising, including Yahoo partner placements), and Meta Ads (Facebook and Instagram). TikTok Ads and LinkedIn Ads support is on the roadmap.

Do I need to connect my Google or Meta ad account?

No. Ad Radar works independently of your own ad accounts. It scans the live search results page for your chosen keyword and location — no API connections or OAuth integrations required.

How often does Ad Radar scan for new competitor ads?

On the Scale plan, Ad Radar scans 3 times a week per radar. Daily scanning and custom frequencies are available as an add-on — contact the Adsroid team for details.

Can I monitor competitor ads by city or region, not just country?

Yes. When creating a radar, you can set the location at country, region, or city level. This is especially useful for local businesses and agencies managing geo-targeted campaigns.

How do I get notified when a competitor launches a new ad?

Ad Radar sends an automated email alert to the address configured in your project’s Notification Channels whenever a new ad is detected by an active radar. Go to Settings → Notification Channels to set this up before activating your radars.

Is Ad Radar available on all Adsroid plans?

Ad Radar is available exclusively on the Adsroid Scale plan. The feature does not appear on lower-tier plans.

Is it legal to monitor competitor ads?

Yes. Ad Radar works exclusively with publicly visible advertising data — the same ads anyone can see by searching the relevant keyword. This is consistent with Meta’s Ad Library, Google’s Transparency Center, and all major advertising platform policies.

Start monitoring your competitors today

Set up your first radar in under 2 minutes. No integrations required.
Available on the Adsroid Scale plan.