Building Effective Year-End PPC Reports for Leadership Teams
Year-end PPC reports differ from monthly updates by targeting leadership with strategic insights, clear narratives, and actionable recommendations to guide future marketing decisions.
Mastering LinkedIn Profile Targeting in Microsoft Advertising Search Campaigns
LinkedIn profile targeting enhances Microsoft Advertising search campaigns by combining professional attributes with keyword targeting for improved audience relevance and campaign performance.
Google Ads Enhances Creator Partnerships with Advanced Search and Management Tools
Google Ads launched advanced Creator Search and a centralized Management section to simplify finding YouTube creators and organizing creator partnerships efficiently.
PPC Trends and Insights from SMX Next 2025 Panel Discussion
Discover the latest PPC trends from SMX Next 2025, focusing on AI advancements, campaign structures, new platform features, and measurement challenges ahead in 2026.
Google Ads Change History: New Go To Button Boosts Account Management Efficiency
Google Ads’ new Go To button in Change history reports accelerates account management by allowing direct navigation to affected campaigns and ad groups during audits and bulk edits.
Why Brand Mentions Are Essential for SEO Success in 2026
Brand mentions have evolved into a vital ranking factor for SEO and AI-driven search in 2026. Prioritizing them alongside technical SEO boosts organic visibility and authority.
90-Day Action Plan for SEO in Generative AI Search
This guide presents a practical 90-day SEO action plan designed to improve visibility in AI-driven search by focusing on topic definition, content structure, and generative engine optimization.
Adsroid December Product Update: API Beta, Roadmap Visibility & Multilingual Content
December Product Update: Adsroid opens up with API beta, clearer integrations roadmap, multilingual blog content, and upcoming affiliate program.
Google Tests New Blue Send Button in Search Box
Google is testing a blue Send button in the search box that replaces the AI Mode button as users type, potentially changing how searchers access AI features and perform queries.
Top Google Ads PPC Strategies to Drop and Adopt in 2026
Explore key Google Ads PPC strategies to avoid in 2026 alongside innovative approaches to adopt. Stay competitive with automated campaigns and sharpen your ad spend efficiency.