Google Shopping Ads Get Local Boost

Discover how Google’s new Shopping ads feature highlights local merchants by displaying city names, enhancing trust and encouraging in-store visits. Learn more!

Understand LLM Perception Drift for SEO

Discover how LLM perception drift is transforming B2B brand visibility and shaping SEO strategies. Learn why AI recognition is crucial for growth in marketing.

Crucial PPC Lessons from a Costly Mistake

Discover key PPC lessons from a costly Google Ads error in episode 333 of PPC Live. Learn the importance of onboarding, monitoring, and transparent communication.