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Ideas, insights, and updates to help you grow.

Automation & AI

Microsoft Advertising’s 2026 Updates Enhance Automation and Customer Acquisition

Danny Da Rocha - Founder of Adsroid
January 15, 2026

Microsoft Advertising's 2026 updates introduce advanced Performance Max tools, new customer acquisition goals, improved Google imports, and smarter ad automation to optimize campaign results and scalability.

Automation & AI

Google’s Universal Commerce Protocol: Revolutionizing AI-Driven Shopping

Danny Da Rocha - Founder of Adsroid
January 11, 2026

Google introduces the Universal Commerce Protocol, enabling AI agents to streamline the entire shopping experience with seamless checkout, branded assistants, and targeted discounts.

Automation & AI

Migrating Google Ads API Conversion Imports to the Data Manager API

Danny Da Rocha - Founder of Adsroid
January 8, 2026

Google is deprecating session attribute and IP address data imports in the Ads API, urging developers to migrate conversion data to the Data Manager API for richer, more reliable measurement.

Automation & AI

Microsoft Launches AI Shopping Features with Copilot Checkout and Brand Agents

Danny Da Rocha - Founder of Adsroid
January 8, 2026

Microsoft introduces Copilot Checkout and Brand Agents, enabling in-chat purchasing and AI chat experiences for brands, enhancing customer engagement and e-commerce efficiency.

Automation & AI

Google Tag Gateway Now Supports One-Click Deployment via Google Cloud Platform

Danny Da Rocha - Founder of Adsroid
January 7, 2026

Google Tag Gateway’s new beta integration with Google Cloud Platform offers advertisers a streamlined way to deploy through one-click setup, improving data reliability and combating ad blockers effectively.

Automation & AI

Why OpenAI Paused ChatGPT Ads Amid Google Gemini’s Rise

Danny Da Rocha - Founder of Adsroid
January 7, 2026

OpenAI postponed advertising in ChatGPT to prioritize improvements after Google Gemini outperformed it in speed, integration, and reasoning. This article analyzes the shift and its future implications.

Automation & AI

Building Effective Year-End PPC Reports for Leadership Teams

Danny Da Rocha - Founder of Adsroid
January 6, 2026

Year-end PPC reports differ from monthly updates by targeting leadership with strategic insights, clear narratives, and actionable recommendations to guide future marketing decisions.

Automation & AI

Google Tests New Blue Send Button in Search Box

Danny Da Rocha - Founder of Adsroid
January 2, 2026

Google is testing a blue Send button in the search box that replaces the AI Mode button as users type, potentially changing how searchers access AI features and perform queries.

Automation & AI

Google’s Gemini 3 and AI Innovations Revolutionizing Digital Experiences

Danny Da Rocha - Founder of Adsroid
December 30, 2025

Google's latest advancements with Gemini 3 Flash and AI verification tools empower users with faster task completion, enhanced video authenticity checks, and smarter browsing solutions worldwide.

Automation & AI

Google’s 2025 AI Breakthroughs: Gemini Models and Advanced Research

Danny Da Rocha - Founder of Adsroid
December 23, 2025

In 2025, Google achieved major AI milestones with Gemini models, advanced research in science and computing, AI-driven product enhancements, and a strong focus on safety and collaboration.