MCP documentation

Subject

Getting Started

Scale a Winning Campaign in Seconds

When something is working, speed matters — every day you wait to scale a winning campaign is potential results left on the table. Adsroid MCP lets Claude identify your top performer and act on it immediately, whether that means increasing budget on Google Ads or duplicating a full campaign structure on Meta Ads.

The problem this solves

Scaling a winner sounds simple, but doing it manually takes time: finding the actual best performer among dozens of campaigns or ad sets, deciding how much to scale, and then manually rebuilding or adjusting the structure — especially on Meta, where scaling well often means testing a variation (a new audience, a new placement) rather than just pumping more budget into the exact same setup.

Example prompt – Google Ads

“Find my best-performing Search campaign this month and increase its budget by 30%.”

Claude will:

  1. Pull performance metrics across all your campaigns, sorted by the metric that matters most (conversions, conversion value, or cost per conversion)
  2. Identify the top performer and confirm it with you
  3. Update the campaign budget by the requested amount

Example prompt – Meta Ads

“Duplicate my best-performing ad set and target a lookalike audience instead.”

Claude will:

  1. Pull performance metrics across your ad sets to identify the top performer
  2. Duplicate it with a deep copy — preserving the original’s structure, creative, and settings
  3. Adjust the targeting on the new copy (e.g., swap in a lookalike or a new interest) while leaving the original untouched and still running

This is the safest way to scale on Meta: the proven ad set keeps performing exactly as it was, while the new variation is tested independently — no risk of disrupting what’s already working.

Going further

You’re not limited to budget or duplication alone — combine both platforms in one request:

“Find my best campaign on each platform this month and scale both — increase Google Ads budget by 20%, and duplicate the Meta ad set into a new audience.”

Or layer in your business context to guide the decision:

“Which of my campaigns is closest to our target CPA, and is it worth scaling further or are we near diminishing returns?”

Claude will reason about this using your project’s Business Context — a business focused on aggressive growth might scale more assertively than one focused on strict efficiency.

Why this beats manual scaling

Manually identifying the true best performer means comparing metrics across every campaign or ad set by hand, then executing the change (or, on Meta, manually rebuilding a duplicate structure with the right settings) — all before you can even test the next variation. Here, Claude finds the winner, executes the change, and — on Meta — sets up the next test in the same conversation.

Tips for better results

  • Specify what “best” means to you — conversions, conversion value, cost per conversion, or ROAS. Claude defaults to conversions if you don’t specify, but tell it if a different metric matters more.
  • Scale gradually on Google Ads — large, sudden budget increases can temporarily disrupt the Smart Bidding learning phase. Ask Claude if a smaller, staged increase makes more sense for your bidding strategy.
  • Always specify what to change on the Meta duplicate — audience, placement, or creative — otherwise you’re just running an exact copy, which won’t teach you anything new.
  • Working across multiple client Projects? Name the client or Project explicitly so Claude scales the right account (see Understanding Projects).

Need help?

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